Of all of technology’s many sub-categories, the smartphone is quite possibly the most competitive. Full of some of tech’s biggest names, it can be a long, hard road for any little fish wishing to make it in a very big pond.
To do so, you need something different. Up steps Nextbit with the Robin smartphone.
Genuine Smartphone Innovation
The Robin comes with a selection of components you’d expect from any typical 2015 smartphone. Amongst them, is 32GB of internal storage. A consistent frustration for smartphone users is often the limitations of a smartphone’s hardware, leaving you in the lurch when you can’t cram anymore music or photos onto a device.
To solve that, the Robin is “supercharged” by the cloud. Built with cloud storage at the forefront of its mind, the Robin promises to be the world’s first smartphone that never runs out of room. Each and every owner of Nextbit’s creation will get 100GB of free cloud storage.
Rather than just allowing you free reign over that generous offer however, the Robin manages your data for you. With its own custom-built operating system, built on top of Android, the device learns how you go about your day-to-day smartphone functioning. Robin learns what apps, photos and videos you access on a regular basis, and funnels what you don’t use into the cloud. As they put it, they keep what you want in the cloud, available to download whenever you like, and keep what you need on your phone.
The Robin’s revolutionary idea is supported by a collection of ticks in every other smartphone box. The 5.2-inch IPS screen is Full HD, and compliments the sleek, modern design that device on a whole sports. Similarly, the Robin’s OS slides comfortably among the overall feel. A stripped down, simple recreation of Android, the system places your cloud benefits at the forefront, allowing you to access your cloud-kept data with just a couple of taps.
Elsewhere, the Robin comes with a Snapdragon 808 processor, 3GB of RAM, a finger-print sensor, 13MP rear camera and a 5MP front-facing camera. So, more than enough to tackle it’s soon to be rivals at the top of the smartphone tree.
The Robin is currently part way through a crowdfunding campaign on Kickstarter. At the time of writing, the campaign has already smashed its $500,000 target, and is well on its way to breaking the $1 million mark. That may be in part due to its competitive pricing. The entry level $299 (£193) pledge is now sold-out, but you can still get hold of a Robin device with a $349 (£226) or $399 (£258) investment.
The Robin comes 18 months after Nextbit was formed from a bundle of cash from Accel and Google Ventures. At the time, no word was said as to which field the company would be working within, and the Robin represents the end of those 18 months of confusion. Headed up by Android founder Rich Miner, the company clearly had a remit to offer an alternative in the smartphone market.
The product they’ve come up with offers innovation in a market that has seriously lacked ideas in recent times. Smartphone sales have begun to flat line as manufacturers struggle to entice users to keep upgrading when the rewards are so meagre. Increasingly, consumers are choosing to stick with what they’ve got rather than fork out every six months for a better camera or lighter body.
All of which adds up to an exciting product in the Robin, which has selected the right direction with which to take smartphones, and at exactly the right time. Giving rise to a more internet enabled world, the Robin is looking to jump on “Internet of Things” enabled devices and shift its emphasis online.