Storage Buying Guide

toshiba storage cuide

There are lots of products designed to store your media files, applications and operating systems.  Depending on your needs, choose from SD cards, USB flash drives, solid state drives or hard drives.

 “I want to speed up my PC”

One of the best ways to speed up a PC is by installing a solid state drive (SSD).  Upgrading to an SSD will provide a marked improvement over an HDD, for example, booting time will decrease.

The faster read and write speeds of an SSD mean applications will load faster, multitasking will be easier and gaming will be smoother.


toshiba q300 ssd

SSD Q300

  • 2.5” drive
  • 3-bit-per-cell NAND Flash
  • Up to 960 GB capacity
  • 550MB / 530MB read and write speed


SSDs generally cost more per GB than a mechanical HDD, so if you want more for your money, a solid state hybrid drive (SSHD) combines both performance and capacity.

SSHDs have a small amount of flash memory built in, typically 8GB, where your most-used programs and files are stored, offering the speed benefits of SSD and capacity benefits of traditional HDD.

SSHD is a good option if you’re looking to upgrade a laptop, as, unlike most PCs, they don’t have the space for multiple drives.



“I need more storage for photos, videos and music”


If you need extra storage for media files consider external storage, they’re much faster and simpler to install than internal drives.

They are an affordable way to increase storage, and they offer higher capacities than internal SSD.

If you want a solution that’s light and easy to carry around with you, then choose a portable hard drive.


toshiba canvio premium

Canvio Premium

  • 2.5” hard drive
  • Up to 3 TB capacity
  • USB 3.o
  • Password protected


They don’t need to be plugged into the mains as they are powered by USB, making them great for backing up and storing important files when you’re away from home or the office.

Desktop hard drives are designed as an expansion of your PC or laptop. They aren’t portable but have a higher capacity than portable drives and are ideal for backing up large files.


“I want more internal storage”


An internal drive provides additional storage inside your PC or laptop. There are a few internal solutions to choose from.

Choose between a hard drive (HDD), solid state hybrid drive (SSHD) or a solid-state drive (SSD). SSDs are faster and more durable though HDDs have a larger capacity and are cheaper.

In addition to SSD and HDD, there’s also the option to install a solid state hard drive (SSHD). An SSHD combines the storage capabilities of a hard drive, with the performance and responsiveness of a solid state drive.

toshiba ssd q3003 toshiba hdd p300 toshiba ssdd h200

SSD Q300 Pro

HDD P300

 SSHD H200

  • 2.5” drive
  • 64 MB buffer
  • 2.5″ SATA hard drive
  • 2-bit-per-cell NAND Flash
  • Up to 3 TB capacity
  •  Up to 1TB capacity
  • Up to 1 TB capacity
  • 7200 rpm
  •  5400 rpm

“How can I increase my phone memory?”


Most Android and Windows handsets have a memory card slot allowing you to use a MicroSD to store photos, videos, applications and music.

Some MicroSD cards are labelled as SDHC (Secure Digital High Capacity) and some as SDXC (Secure Digital Extended Capacity).

SDHC offers between 4GB and 32GB of memory, and SDXC offers more than 32GB. Many phones don’t support SDXC so it’s important to check first, before you buy.

As well as capacity, you should also look at speed. There are four different speed classes, 10, 6, 4 and 2.  As most smartphones capture video in HD, it’s worth only looking at cards over a class 4.

toshiba exceria pro m302

Exceria Pro M302

  • 4K / Full HD recording
  • Speed class 10
  • 16GB – 128GB capacity


“I need a memory card which supports continuous shooting”


If you’re a photographer with a DSLR camera you need an SSD card to be able to save your images as quickly as you are taking them.

Remember to check the specification of the camera, there isn’t much point investing in a high speed card if your camera doesn’t have an increased processing speed.

A high-class SD card will improve shooting speed and, if you need a card to support 1080 HD video and burst shooting mode, you should look for a Class 10 card.

toshiba exceria pro n101

Exceria Pro N101

  • 4K / Full HD recording
  • 260 MBs / 240 MBs read / write speed
  • 16GB – 128GB capacity


“I need a USB flash drive, but I don’t know which one to choose”


Key things to look at when deciding which flash drive to buy is the capacity, transfer speed and connection type.


Most flash drives have a capacity between 8GB and 64GB. 8GB will be fine for word documents and photos but, if you want to transport larger files such as videos you should go for a higher capacity.

Transfer speed

When you’re regularly transferring data, more than just a few kilobytes at a time, then the transfer speed is definitely something to consider.  It’s important to remember that the faster flash drives will cost more per GB, so if speed isn’t a priority, it’s probably worth going for a flash drive with a mid-range speed and a higher capacity.

Connection type

Most USB flash drives will be sold as either USB 2.0 or USB 3.0.

USB 3.0 was introduced in 2008 and is considerably faster than USB 2.0, meaning you can transfer files much quicker. USB 3.0 flash drives are backwards compatible which means they can be used with USB 2.0 ports.

toshiba transmemory u303

TransMemory U303

  • 16GB – 64GB capacity
  • USB 3.0
  • Power Bus powered from USB port


About Toshiba

Toshiba is one of the leading suppliers of data storage solutions. As the inventor of flash memory, Toshiba has over 25 years of manufacturing experience and technical expertise, holding over 40% of global NAND Flash production.

Toshiba is the single source for HDD, SSD, flash memory and wireless storage.



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